Google Increases Ability to Manage Personal Data

Google Dashboard

Google Dashboard

It’s a sharp edge that Google travels. In the quest to make everything known to man available to all instantaneously, the questions of privacy and the amassing of personal data are regularly wielded against them. On the one hand, by knowing the members history, Google is able to identify what might interest those members. On the other hand, what they could do with that history is significant – and not necessarily in a good way.

Not surprisingly, the folks at Google understand and acknowledge the depth and breadth of information they have the capability of gathering. Their Terms of Use and Privacy Policy, when actually read, make clear that it is deep and broad. This should give everyone pause to realize that whatever is typed may very well be stored (including chat transcripts). The implication of this I’ll leave to your imagination.

Google announced today another acknowledgement to this information privacy concern and it’s called Google Dashboard. Google Dashboard enables a user to manage (for the most part) their information contained in the 20+ Google applications including Gmail, Calendar, Docs, Web History, Orkut, YouTube, Picasa, Talk, Reader, Alerts and Latitude (yikes, they’re everywhere!). The Dashboard is fairly intuitive (unlike some other Google applications) and gives access to a surprising amount of settings.

That said, don’t think that you can wipe your Google slate clean if you ever think you need to. A quick browse of the Privacy Policy for Gmail for example, explains that data is never removed from backup copies – even after you delete your account. This isn’t unique to Google: the same data persistence occurs anywhere where data is stored and subsequently backed up (and banks are required to maintain data for a looong time). Keep that in mind the next time you’re emailing your next fraud plan.

Google Dashboard can be accessed by logging into Google, selecting “My Account” from the top right corner and selecting “View data stored in this account” under Personal Settings.

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